All posts in Adherence

11 May 2009, 8 Comments

Patients go online to find out whether it is worth it to adhere to their treatment. This presents a complete mind-shift in pharma’s thinking about adherence – especially in light …

I believe online communities increase adherence to treatment – do you?

18 March 2009, 5 Comments

Adherence is a behavior that is driven by a positive frame of mind. It is the decision to take your medicine as your doctor told to, because you belie ...