Upon popular demand, mainly from my friend Shwen from Vertex Pharma who will present this data at Digital Pharma East today , I took a quick look at the evolution …
Off we go for round 2 of our interview series on the Roche social media guidance: Is the Roche social media guidance clear? In addition to the video r ...
As promised here, please find now below the first video on the Roche Social Media guidance release: In addition to all the video responses, I also gat ...
I apologize for my strong and passionate reaction to the new Medseek facebook page. In case you missed Phil Baumann’s or Eileen O’Brien ...
First let me apologize to all my readers for the long silence on my blog: travel, the organization of the HCMSEU unconference as well as the usual insanity of running ...
This is Part II of the analysis on pharma’s twitter presence. If you remember, we saw in part I that some pharma companies seem to be more engaged than others on twitter. ...
Upon popular demand, I decided to kick off this year with an update of my Pharma twittersphere analysis. In this analysis I will compare how many people follow the pharmacos’ ...
Exactly 20 years ago today, one of the most horrific monuments of the cold war came down: the Berlin wall. I remember strolling through East and West Berlin some days ...
There were a lot of responses to my pharma twittersphere analysis - thank you all for so enthousiastically contributing! Most of the discussion focused on the issues pharma twitter accounts ...
A fascinating discussion popped-up today around strategies and tactics that pharma should use to engage with social media. Johnathan over at dose of digital started this discussion with this list ...
