Patients go online to find out whether it is worth it to adhere to their treatment. This presents a complete mind-shift in pharma’s thinking about adherence – especially in light …
Most pharma online campaigns focus on raising awareness about a disease and/or a treatment (depending on the legal constraints in each country). Yet, ...
Much discussion on leading patient blogs around twitter lately. According to Pew Internet’s new report on twitter and status updating, 11% of ...
I came across this very interesting article my Manny Hernandez from tudiabetes, an amazing online community for patients with diabetes, but more on th ...
