All posts tagged Awareness

Trish Attorey - Epatient wall painting
Latest
2 August 2010, 21 Comments

“I cannot check you in, but that is not BA’s problem.” This was the infuriating answer I got from a flight attendant with the captivating charm of the Wandsworth prison …

Social media artists- the new generation patient opinion leader

22 May 2009, 2 Comments

Each life-impacting disease today has its set of highly engaged e-patients or “optimized me’s” (as  Christine Kraft calls them). These ...

Raising awareness online- why pharma can learn from patients

1 March 2009, 11 Comments

Most pharma online campaigns focus on raising awareness about a disease and/or a treatment (depending on the legal constraints in each country). Yet, ...