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2 July 2010, 13 Comments

“Weltmeisterschaftssiegerbesiegter”- That’s one LONG word! It is German and means “We lost the worldcup, but it is ok, because we were eliminated by the current worldcup champion” (Hat tip to …

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Bringing social media into health care – one woman at a time

6 October 2009, 4 Comments

Last week, I had the chance to assist an amazing event: The annual meeting of the European chapter of Healthcare Businesswomen Association (HBA). The ...

The three ways in which Pharma uses Facebook

23 February 2009, 19 Comments

After having looked at pharma’s use of twitter, I decided to also get a feel for how pharma is engaging with facebook so far. Three main uses em ...