Beyond its impressive reach, Twitter has furthermore created an unprecedented opportunity to influence highly targeted pockets of conversations. It thus provides pharma with the unique chance to demonstrate that it …
“Oh dear Jesus. Please protect us, Lord! “ I heard the women sitting next to me on my flight from New York to Philly shout out for the 10th time. ...
Portuguese is the leading language on twitter after English (see Sysomos study here). Unfortunately, in our geographical benchmark of the followers of ...
Speedy, well-run trials giving birth to break through novel therapies is what we all want. Clinical trials are thus the most crucial collaboration bet ...
Birgit Bauer is a true German power woman: independent journalist, social media savvy, Bavarian and patient activist… Oh, and she has MS as well: Fräulein Trulla is how Birgit calls ...
With this post, let us examine the long standing myth that phama on twitter is one big bubble of conversation driven by a few pharma super fans. We examined in ...
The fact that thousands of stakeholders chose to follow pharma accounts on twitter deserves our attention. It says that there are people out there genuinely interested in what pharma has ...
Twitter’s explosive growth continues in 2011, reaching 250 million tweets a day and over 100 million active users. This year, twitter has also become the leading social media platform during ...
When he was diagnosed with a rare disease, e-patient Àngel could not find good information nor an online community and support for his condition. In the interview below, Àngel shared ...
Ángel and I have known each other for a long time (esp. if you count in social media years). I met Ángel via twitter, because he and his community ideagoras ...