Archive for December, 2011

Follower color coded by number of pharma accounts followed
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16 December 2011, No comments

With this post, let us examine the long standing myth that phama on twitter is one big bubble of conversation driven by a few pharma super fans. We examined in …

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Why pharma engagement on twitter matters!

9 December 2011, 3 Comments

The fact that thousands of stakeholders chose to follow pharma accounts on twitter deserves our attention. It says that there are people out there gen ...