Archive for February, 2009

Latest
23 February 2009, 19 Comments

After having looked at pharma’s use of twitter, I decided to also get a feel for how pharma is engaging with facebook so far. Three main uses emerge: 1. connecting …

ITS NOT THE NHS!!!

17 February 2009, 2 Comments

Poor me, I got so excited this morning when I read about the NHS engaging with social media. It is actually NOT the NHS but an action group run by ...

NHS is taking the social media plunge

17 February 2009, 5 Comments

Very exciting initiative by the NHS, with their recently released beta version on nhsunlocked, ratings and advice from patients. The site offers hospi ...

Pharma and twitter – who is doing it and why?

16 February 2009, 39 Comments

Much discussion on  leading patient blogs around twitter lately. According to Pew Internet’s new report on twitter and status updating, 11% of ...

  • Twitter for sales reps?
    10 February 2009, 3 Comments

    This interesting presentation of potential twitter applications for medical students and doctors got me thinking: Could pharma use twitter to have sales reps reach physicians and other healthcare professionals more ...

  • Are patients consumers?
    9 February 2009, No comments

    I came across this very interesting article my Manny Hernandez from tudiabetes, an amazing online community for patients with diabetes, but more on that in another article later. Manny is ...